The Challenge
As we progress further into a cashless society, organisations and fundraisers are needing to pivot their fundraising efforts online to raise money for charity. Musgrave recognised that they could boost their fundraising efforts by moving away from solely cash donations and providing an online platform to support their employees in their fundraising efforts.
Results
In 2023 Musgrave set up ‘Musgrave Gives Back’ to support their fundraising efforts for their selected charity partners.
Musgrave seen tremendous growth from their 2023 campaign which raised €7,085 to their 2024 campaign which raised an incredible €35,273 to date.
Key Functionality
- Team Fundraising
- Integrated Fundraising in Event Registration
- Fundraiser of the week
Impactful Infrastructure
Custom Challenges
Whether it’s steps, km’s, dips or even squats – you can create customised challenges for your employees to keep them engaged in both fundraising for their cause and getting actively involved.
This puts employees at the core of your CSR strategy so they can actively see their impact and work together in more ways than one!
Teams Functionality.
Looking to get the different departments in your office working together and creating a bit of friendly competition between teams all for a good cause?
With the Give2You fundraising platform, you can set up different teams and let participants work together and track their progress. The fundraising leader board lets the teams see where they are ranking overall in your organisations fundraising efforts.
Integrated Fundraising
Give2You provides a seamless way of integrating fundraising with registration. For any flagship employee participation events you run throughout the year, you can opt to add automatic fundraising page creation for participants.
With fundraising pages being automatically created, and no activation of fundraising pages needed, this reduces drop off between signing up for the event and raising funds!
Key Engagement Tools
Fundraiser of the Week
When it comes to the challenges of corporate fundraising, keeping employees engaged should not have to be on the list. Each campaign on the Give2You platform highlights a Fundraiser of the Week which can create some healthy competition and keep employees engaged! This feature could be added to a weekly email, posted on an internal website or event posted on your social channels to give a well-deserved shoutout to those going above and beyond.
Built in Communications
With over 400 onboarded charity partners, each charity can directly customise their encouragement and congratulation emails to employees taking part. These meaningful connections are key to boosting fundraising success and the feelgood factor of our team taking part and making a difference.