How to send custom newsletters

Onboarded charity partners have access to send custom once off newsletters to fundraisers on current and previous campaigns! This can be a powerful tool to encourage sign ups and engagements on top of normal automated communications.

Step One: Creating Your Newsletter

Go to the Communications Tool Tab and click on Newsletters

Click on Create a New Newsletter, or you can Duplicate an existing template by using the Duplicate button.

Name: This is the name of your newsletter in the backend so you can easily identify it from any others

Subject: This is the subject line of the email that will be sent out (Make it Catchy!)

Sender Name: Instead of “Eventmaster” your emails can have a custom sender name such as the name of your charity or something even more personal.

Lets get creative! Simply drag and drop any item such as text, images, buttons and spacers into your newsletter to start building it out. Images can be uploaded once the image placeholder is used on your template.

You can delete any items in your newsletter by clicking on the trash icon. You can move any items by clicking on the arrow icon and dragging it into a different location.

When you click on any item such as the button option or image, your customisation options will appear in a menu on the right hand side. This is where you would add any links in the U: section and customise any colours etc.

Click the Save button located on the top menu next to your newsletter Name.

Step Two: Sending Your Newsletter

Congrats! Your newsletter is looking great and now it’s time to send it. Once saved you will automatically be brought back to your newsletter list. Click on “Send Now/Schedule” for the newsletter you would like to use.

Please select the campaign year you would like to target. The current year will always be selected by default. You can then choose a campaign from the dropdown as well as filter/target your audience. 

Audience Options:

  • All Fundraisers
  • Active Fundraisers
  • Inactive Fundraisers
  • Fundraisers that have raised specific amounts (Eg. Between 100-500)

Click on Send Now to send instantly or select a day/time from the Schedule option to send your newsletter at a later date/time.

For additional support, please email fundraising@eventmaster.ie